Swauzy Apparel was started in 2011 by a couple of friends that had some great designs in mind geared toward petrol heads that are in it for the sport and passion for the faster side of the Honda enthusiast industry. Over the past years we have broken into the extreme sports market as well with our Sponsored Rider and Street Team starting in 2012.  

What’s Swauzy mean and how the hell do you pronounce it is a question we hear often at Swauzy Apparel. Swauzy is pronounced as if the “u” was silent [sway-z], and actually can be found in hip-hop vocals going back a few years where one of its meanings is ”sick, ill, or fly” so we took it the next step and coined our slogan. Swauzy Apparel: fresh with function